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Which ad format is recommended for driving action

Display ads: Which ad format is recommended? [updated for 2022]

Are you considering using display ads to promote your business? If so, which format should you choose: static or animated? This article will give you a brief overview of the pros and cons of each format, so you can make an informed decision about which type of ad is best for your business. Keep in …

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Proceeds vs Profits: What They Mean And How To Use Them

When it comes to your small business, understanding the difference between profits and proceeds is critical. Most people use the terms interchangeably, but they actually have two very different meanings. Proceeds are what you receive from a transaction, while profits are what is left after subtracting all of your expenses from that revenue. Knowing the …

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